When you shorten a URL without a custom alias, you get something like shortix.xyz/x7k2p. It works — but it means nothing. A custom alias transforms that into shortix.xyz/my-brand or shortix.xyz/summer-sale. Same redirect, completely different impact.
What Is a Custom Alias?
A custom alias (sometimes called a vanity URL or branded link) is the part of a short link you choose yourself, instead of letting the system generate a random string. With Shortix, you can set any available alias when creating a short link.
Why Custom Links Perform Better
They build trust
Random strings trigger skepticism. When someone sees /x7k2p, they have no idea where it goes. When they see /my-portfolio or /book-a-call, the destination is clear and trustworthy. Click-through rates improve when people know what to expect.
They're easier to share verbally
In a podcast, video, or presentation, you can't paste a link — you have to say it out loud. "Go to shortix.xyz/demo" is something your audience can actually remember and type. Random strings are not.
They survive platform limitations
Some platforms truncate or break very long URLs. A short custom link is immune to this — it's always compact, always readable, always clickable.
Good Custom Alias Examples
- For a portfolio:
shortix.xyz/my-work - For a campaign:
shortix.xyz/launch-day - For a product:
shortix.xyz/pro-plan - For an event:
shortix.xyz/summit-2026 - For a contact page:
shortix.xyz/book-me
How to Create a Custom Short Link on Shortix
- Open shortix.xyz and scroll to the URL shortener.
- Paste your destination URL in the main field.
- In the Custom alias field, type your preferred alias (e.g.,
my-brand). - If the alias is available, your short link will be created with it. If it's taken, try a variation.
- Copy and start sharing.
Custom aliases are available for both signed-in and guest users. With a free account, your aliases are saved and manageable from your dashboard — so you can track clicks and update destinations any time.
What Happens If My Alias Is Taken?
Aliases are first-come, first-served. If your preferred alias is already in use, Shortix will let you know and you can try a variation. Common approaches: add a year (brand-2026), abbreviate (smmr-sale), or add a descriptor (brand-portfolio).